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wear it pink
wear it pink

Supporter Stories

Keeley's story

Keeley wants to raise awareness for early detection and getting to know your body.


I’m married with a 13-year-old daughter and have two stepdaughters whom my husband and I have raised for the past 20 years together.

I’d describe myself as hard working, fun, loyal and very kind – I’d do anything for anyone. I’m passionate about kindness and go out of my way to do many kind things within a week.

In 2018, I was diagnosed at the tender age of 41 with Stage 3 Invasive Ductal Carcinoma

It was a bolt out of the blue and I found it myself on Friday 13th April (couldn’t make that bit up). I had a lumpectomy, chemotherapy, radiotherapy, and Herceptin. Throughout treatment I made it my mission to fundraise for various breast cancer charities and in total raised just over £16k with a group of my girlfriends. We completed the Moon Walk and raised enough funds for a new cold cap machine at our local cancer ward. I was invited to speak on a radio station about breast cancer and cold capping - I used the cold cap which was successful for me. Four years on, I still bang on about early detection and knowing your body.

I lost my brother-in-law to pancreatic cancer the year after I was diagnosed and lost a friend to breast cancer two years ago.

I support secondary breast cancer by collecting old bras within my community

This is especially close to my heart because I lost a friend to secondary breast cancer.

I’ve supported the wear it pink campaign by raising both funds and awareness through work over the years. When the opportunity to get involved in the wear it pink photoshoot came up, I thought what a better way to really engage and raise awareness.

For me this is about having a bit of fun whilst also supporting a worthy cause, yes cancer is scary, sad and can be lonely but with some effort and a bit of fun we can raise both vital funds and awareness for all our fellow women and men.

One piece of advice about hosting a wear it pink event is to shout about it!

Wear as much pink as you can, get behind the cause at work and on social media platforms. Knowledge is power and the better we know our body, the better we are at early detection.

Will you join Keeley to wear it pink this October?