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wear it pink
wear it pink

Wear it pink is back!

Posted on May 24, 2021

Find out how you can get involved.

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We're so excited for this year's wear it pink!

This year, wear it pink will take place on 22 October.

We were completely blown away last year by all the creative ways people took part and raised money, despite the challenges of the pandemic.

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Against all the odds, and with such incredible support, we were able to raise a staggering £1.2 million to help fund life-changing breast cancer care and world-class research – at a time when people with breast cancer never needed us more. We can’t thank everyone enough.

But breast cancer hasn’t stopped for this pandemic.

Over the past year, people have been diagnosed with the disease at a time when everything from treatment to screenings have been disrupted. The support our events provide and the hope our research generates has never been more important.

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That’s where you come in.

2021 is the 20th year that we’ll be wearing it pink, and we need to make it count. Together, we can go even further and raise even more money for the people affected by this disease.

How can I take part?

There are so many ways to get involved in wear it pink this year. From holding a fabulous event in your community, to organizing a pink bake sale at work – right the way through to pulling on a pink costume and taking a pound to school. Every penny really does make a difference. And your support will mean we can still be here for anyone affected by breast cancer long after the pandemic has ended.

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To join in this October, sign up on our website. Or give us a call on 0333 20 70 300. We’ll send you out a wear it pink fundraising pack to get you started.

Will you join us?

Sign up today