Lucinda in pink with pom poms

Wear pink. Raise money.

You wore it pink and raised money. Now you’re helping make life-changing breast cancer research and support happen.

How it works

At work. At school. At home. Wherever you do it, wear pink and raise money to help fund life-changing breast cancer research and support. 

About wear it pink

Find out why thousands of incredible people come together to wear pink in October.  

About wear it pink

All you need for your wear it pink event

Join Our Community

Share all things pink with your fundraising family on our Facebook group.

Join now